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Wed, 14 Jun

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Virtual. Link in RSVP confirmation

SFMC.GPT: How GrandVision is driving value with LLM's in Marketing Cloud

How can you use LLM's like ChatGPT? How do you mitigate the various risks? GrandVision, representing brands like Ray-Ban, Oakley and many more, share lessons how they are driving value with the integration of SFMC.GPT

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Time & Location

14 Jun 2023, 12:00 – 12:50

Virtual. Link in RSVP confirmation

About the Event

ChatGPT, hard to have missed. 

How to incorporate this in your Marketing Cloud efforts and drive value? 

GrandVision shares their insights how SFMC.GPT drives value across brands like Ray-Ban and Oakley. Sharing insights around topics as 

  • Why GrandVision implemented SFMC.GPT;
  • How much effort was needed to implement and drive value with SFMC.GPT;
  • Use-cases, with actual demo's;
  • Total Cost of Ownership 

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